A recent survey revealed that SEO was ranked as the top channel for getting a return on your investment. But how easy is it for people to find your website if they type your key search terms into Google? Yes, your website should come up if you type in your company name, but how many people know your company name? If you’re a marketing agency in Bracknell, and people type in “marketing agency Bracknell,” will your url come up near the top of page 1? If not, you’re likely to have some basic omissions in the SEO of your website. We’ve just written a brief SEO Top Tips sheet for some basic things you should do to make sure the search engines can find and rank your pages.
The SEO Top Tips answers questions such as find out answers to questions such as “How easy is it to find the pages that earn you revenue?”; “What’s important to Google?”; and “How can content help your rankings?” and gives you some advice on things you can do yourself to get better search engine rankings. Read the SEO Top Tips here.
According to the DMA’s (Direct Marketing Association) January 2012 report, 67% of marketers plan to increase their email budget in 2012, with 20% planning to increase it more than 30%. What do you think about that? Does that match what you’re planning to do in your company?
